Businessman Barry Alford recently made
the best deal of his life: trading absolute
strength for maximum muscle growth.
AS A FREE SAFETY FOR Arizona State University, Barry
Alford trained for performance, squatting 550 pounds, benchpressing 455 pounds, and hitting 325-pound power cleans. But postgridiron, Alford kept lifting heavy into his 30s and eventually suffered a herniated disk in his back.
At age 40, the Westwood, CA, resident joined Gold’s Gym in Venice and started training with IFBB pro Chris Cormier, a decision that changed his entire outlook on training and strength.
“I started using time under tension [TUT] training with lighter loads, meaning each rep has an explosive concentric movement with a negative that takes seven to 15 seconds,”
Alford says. “It’s been a game changer for me, and I’m very happy with how I feel.
president of his own international fragrance company, Alford & Hoff (available at nordstrom.com)—and no, it doesn’t smell like sweat! “We all have our priorities and excuses,”
Alford says. “Make time for living a physically fit lifestyle.”